Multimedia Editor / Pop Culture Blogger Los Angeles, CA
Jorge Rivas is multimedia editor and pop culture blogger for Colorlines.com. A firm believer in the power of visual communications to inform and move people into action, Jorge uses multimedia presentations to help readers build stronger connections to stories. Jorge has covered the public housing crisis in a post-Katrina New Orleans, the effects of deportation on families, and brought live images of the President Obama's inauguration to Colorlines.com readers.
Born and raised in Los Angeles, Jorge started in broadcast as an intern at the age of 16 and since worked in the entertainment industry and on international advertising campaigns. Jorge received his B.A. in Raza Studies from San Francisco State University where he studied immigration, healthcare perspectives
The Cheerios commercial starring a white mother, a black father and their biracial daughter is the most popular ad on the cereal's YouTube channel. The spot began airing on national television last Monday and was uploaded to YouTube on Wednesday.