Mattel Doll. Gender-fluid Black doll shown wearing long braids and also wearing a fedora.

These Gender-Inclusive Dolls Will Make You Say, 'Barbie and Ken, Who?'

“It’s important that kids of all different types can see themselves reflected in culture, in media and especially in the toys that they play with.”

Black woman in black hijab and white outfit with black and pink details holding Black doll with white clothing in front of dark grey background

First Hijab-Wearing Barbie Honors Olympian Ibtihaj Muhammad

“I hope that little girls of color across the heartland will be inspired to embrace what makes them unique.” 

Doll depicting a Black man with black cornrows and a white shirt with blue tie in front of brown background

Mattel Introduces Ken Dolls With Various Races, Body Types

Customers can now choose from a number of Kens, including Black, Asian and Brown ones.

Barbies Now Available in 4 Different Body Types

The new changes complement the skin color and hair texture updates that Mattel introduced last year. 

Ava DuVernay Barbie Drops, Sells Out Just About Everywhere

Mattel didn’t originally plan to widely distribute the #AvaBarbie, but fans of the acclaimed director changed the toymaker’s mind. 

Zendaya-Inspired Barbie in the Works, Complete with Locs

Zendaya on Barbie: “When I was little, I didn’t have one that looked like me, so I couldn’t connect with her in that way.”

Japanese Ken, Meet Kwanzaa Barbie

There’s one for nearly every “ethnic” occasion.