For those who thought “Sesame Street” was somehow not relevant to their lives (looking at you, Dave Chappelle), there may be a new solution for you and yours.
Although versions of “Sesame Street” air in over 100 countries all over the world, Univisión and Sesame Workshop understood a need for programming specific to the life contexts of Latino children in the United States. With that in mind, they will be premiering the Spanish-language ”Sesame Amigos” tomorrow morning.
“Sesame Amigos” brings Elmo, Cookie Monster, and Rosita (the show’s first regularly-bilingual character) together with a host of new friends for adventures and creative problem-solving activities in a variety of new settings. Like the original show, “Sesame Amigos” will feature contributing segments from a number of Latino celebrities, ranging from Univisión personalities like Carlos Calderon and Maity Interiano to international stars like Diego Luna and Aislinn Derbez.
Steve Youngwod, COO of Sesame Studios (the non-profit which produces “Sesame Street” and its subsidiaries), said in a release that “Sesame Amigos is the next step in the Workshop’s goal of reaching new audiences in culturally-specific ways:
“Since our founding, Sesame Street has revolutionized early learning by using media to make educational opportunities accessible to all preschoolers. Sesame Amigos will further our mission of helping kids grow smarter, stronger and kinder by reaching new Hispanic audiences with our funny, furry content and characters in ways that reflect their language and culture.”
The half-hour show premieres tomorrow at 8:30 AM EST as part of Univisión’s “Planeta U” children’s programming block.